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Rethinking Marketing: Towards Critical Marketing Accountings

Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Rethinking Marketing: Towards Critical Marketing AccountingsISBN13:9780803974906ISBN10:0803974906Author:Brownlie, Douglas T. (Editor), Saren, Mike (Editor), Wensley, Robin (Editor)Description: Binding:Hardcover, HardcoverPublisher:Sage Publications LtdPublication Date:1998-12-01Weight:1.17 lbsDimensions:0.76'' H x 9.32'' L x 6.02'' WNumber of Pages:288Language:English

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Rethinking Marketing: Towards Critical Marketing Accountings

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Book Title: Rethinking Marketing: Towards Critical Marketing Accountings

Item Length: 9in

Item Width: 6in

Author: Michael Saren

Publication Name: Rethinking Marketing : Towards Critical Marketing Accountings

Format: Hardcover

Language: English

Publisher: SAGE Publications, The Limited

Publication Year: 1999

Type: Textbook

Item Weight: 1 Oz

Number of Pages: 288 Pages

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