Description: Media Firms : Structures, Operations, and Performance, Paperback by Picard, Robert G., ISBN 0415516293, ISBN-13 9780415516297, Like New Used, Free P&P in the UK There is no Preface so far. Companies are central to media economics because they finance the services, sell them in the market & either expand or die off. The media communications industry is the sum of companies engaged in the sales of services & produ
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Book Title: Media Firms : Structures, Operations, and Performance
Number of Pages: 272 Pages
Publication Name: Media Firms: Structures, Operations, and Performance
Language: English
Publisher: Taylor & Francis LTD
Item Height: 229 mm
Subject: Law
Publication Year: 2011
Type: Textbook
Item Weight: 454 g
Author: Robert G. Picard
Item Width: 152 mm
Format: Paperback
